WidgetJarGoogle Analytics logoAnalytics

Connect your widgets to Google Analytics

WidgetJar sends a GA4 event for every submission and visitor action through the Measurement Protocol, so conversions show up next to the rest of your traffic.

What arrives in Google Analytics

A GA4 event such as widget_submission or add_to_cart

Triggers

  • Form submissions
  • Bookings
  • Event calendar actions (ticket, calendar, share, details)
  • Detected button clicks

You will need

  • GA4 measurement ID
  • Measurement Protocol API secret

See it in action

A visitor submits your widget, WidgetJar delivers it in seconds. Press the button to send another one.

Your widget

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Realtime · Event count by event name

Event nameCount
widget_submission41
add_to_cart17
ticket_click9

What teams do with WidgetJar + Google Analytics

Detected form

Conversion tracking

Mark widget_submission as a key event and compare it by channel.

Detected button

E-commerce clicks

Button clicks arrive with the event name you picked, like add_to_cart.

Event calendar

Ticket funnels

Measure how many visitors open ticket links per event.

Set it up in 3 steps

  1. 1

    In GA4, open Admin → Data streams and select your web stream.

  2. 2

    Copy the measurement ID (G-…) and create a Measurement Protocol API secret.

  3. 3

    In WidgetJar, add the Google Analytics integration with both values.

Integrations are set per widget. Open a widget in the WidgetJar panel and choose Integrations → Add integration. Every connected tool has a “Send test” button so you can check it before going live.

Start sending leads to Google Analytics today

Create a widget or add WidgetJar to the form you already have. Integrations are included on every plan.

Get started free

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